Social Media & Digital Marketing
Because Brands are living beings. They communicate, create experiences, form relationships and become a part of people lives, they Act & React. Like People have defining qualities, personalities and characteristics. So do your brands. They form bonds and friendship with consumers and become part of their daily lives...
Behind every screen is a real person trying to find something, buy something, say something. connect with someone. This is where we come in to help. We marry the Brand Image & Strategy with Technology to connect, to tell the Stories they want to See, that they want to Read, that they want to Feel and stories they want to Share.
Brand
Consultancy
We help our clients transform themselves and their markets. Whether they are repositioning their offer, reinvigorating their internal culture or launching something new, we help them navigate their challenge with creative thinking and powerful techniques of brand strategy, expression and experience.
Retail Consultancy
We're a team of retail specialists. Our experience includes strategy, project management and startups.
We treat your projects as if they were our businesses, taking success personally and controling costs we apply these principles to ourselves and work virtually when we're not on client sites.
We'll work with you to select a team that has worked together in the past so we can hit the ground running from day one.
Media Consultancy
We're unique because while we offer comprehensive media relations advice, we are also consultants to media organisations. For businesses, this means you have the reassurance that you are dealing with our team that has 15 years of experience in media relations. And our 20 years of journalism experience means you know that when we write a press release, it catches the attention of news editors.
This experience can also help media companies develop their products to maximise potential. We have worked with regional and international media houses and have advised on web content.
Brand Experience Management
Is 360 degree approach to leveraging a company's most valuable asset its brand across the many touchpoints a company has with its various constituents.
From sales to customer service to distribution to investor relations, BEM ensures that the promise a company makes to its customers, potential customers, employees, investors and others is delivered consistently across the organization.
It is not enough to simply define a company's brand and use it as a basis for Kraftig Advertising or other marketing initiatives. If a company doesn't deliver against the brand promise in all that they do, then they are wasting valuable opportunities to stand apart from their competition and win.
Print Production
We set production planning controls, organises and monitors the flow of printed materials in a printing company. They check schedules, confirm product specifications, arrange adjustments, oversee the work of staff in the department and monitor the quality of the product, ensuring deadlines are met. Print production planners liaise with other production departments and customer account managers at local, national and international levels according to the scale of the work in hand.
Responsibilities and job titles will vary from employer to employer a print production planner may also be referred to as a print manager, print supervisor, production press operations manager or production planning coordinator.
Public Relations
We anticipating, analyzing and interpreting public opinion, attitudes and issues that might impact, for good or ill, the operations and plans of the organization.
Counseling management at all levels in the organization with regard to policy decisions, courses of action and communication, taking into account their public ramifications and the organization's social or citizenship responsibilities.
Researching, conducting and evaluating, on a continuing basis, programs of action and communication to achieve the informed public understanding necessary to the success of an organization's aims.
CRM Marketing
We are using customer relationship management to direct your company's marketing techniques in the most effective direction for a higher conversion.
We carefully gather pertinent information about their customers and their needs, then analyze this information to develop CRM marketing plans that target the customer groups that are the most likely to respond.
